Linear programming models for media selection have limited application because the function describing the aggregate response to additional inputs of advertising effort is generally non-linear. The ...

Start working toward program admission and requirements right away. Work you complete in the non-credit experience will transfer to the for-credit experience when you ...

The fundamental issues facing senior bank management revolve around the structuring of a bank's balance sheet. Since yields can be assigned to each asset category, and costs to each liability category ...